Our Philosophy:
Competitive Intelligence is a disciplined set of processes that transforms complex and disaggregated market data into relevant strategic knowledge about competitors’ positions, performance, capabilities and intentions. AGResearch skillfully taps into and structures this intelligence for our Clients and our efforts provide significant results.
Our Approach: Competitive Intelligence projects are unique by nature and AGResearch creatively and successfully approaches each one leveraging our years of experience and knowledge in the marketplace. Examples of Competitive Intelligence projects: |
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A client in the insurance industry was examining the potential of opening an office in Chicago. They were seeking knowledge about who their main competition was in the marketplace and what the average compensation packages were for the geography for multiple levels within their organization. With 25 hours invested, AGResearch was able to provide a report detailing the requested information on that market and presented four individuals who were presently entertaining opportunities outside of their present employer. Our client hired two of the four presented and announced their Chicago office opening later that year.
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AGResearch identified top rated scholarships, both internal and external, at designated universities throughout the United States; then identified and contacted the recipients of those scholarships. After receiving the contact and interest information, our client was able to proactively recruit these top notch students into their internship and/or fast track management programs - preempting their competitor campus recruiters.
AGResearch mapped a clients‘ competitors’ approaches to a specific market, paired this with a comparable study of client organization’s approach and the results were leveraged by BOD and CEO to shift key product/geographic alignment resulting in dramatic improvements (year over year for two years running) in competitive positioning and market share benchmarks
- AGResearch developed snapshots of organizational structure and resource allocation models spanning a 15 month timeframe in five key competitors within a product segment our client was planning to enter. The information was used to help guide decisions on what segment of the market they would target most aggressively with their product/service-line extensions, which companies were potential partners, etc.
Our Pricing:
Priced by project or billed by the hour.